Highway billboard questioning design, 2007 ©  Anthony Easton | Flickr
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The Triumph of Design (Thinking)

What's wrong with useful creativity

September’s edition of that venerable and elite journal of contemporary capitalism, the Harvard Business Review, is devoted to the evolution of something called “design thinking” and its role in current business practices. We are all likely familiar with the way in which design has come to play a central role in the viability of almost all consumer products, but …

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