The Unbearable Lightness of Being
The search for authenticity in consumer culture
Milan Kundera begins his novel Immortality with a description of a gesture made by a woman he is observing at a swimming pool. This woman, who we will come to know as Agnes in the story, smiles and waves at the lifeguard who has just been giving her swimming instructions. There is something charming and elegant for Kundera about this hand wave that reminds him of the gesture of a young woman “playfully tossing a bright colored ball to her lover.” This unique gesture reveals to Kundera the essence of Agnes’ charm, and he is dazzled and strangely moved by it. Later in the novel we discover that this gesture is not as unique as it initially seems. …
Innovation Overload
Every era defines its heroes. Ours is currently fixated on the innovating entrepreneur, creating something new that everyone must have. This type breaks the mold, striking out alone, even leaving school to do so. He (and he is usually a he) is designated as brilliant, sometimes charismatic, sometimes argumentative, often solitary in his vision, though gathering a team to put his vision into practice. His skills are more technical than poetic, more digital than prosodic. Neither poetry, nor prose is, by definition, entrepreneurial.
It’s important to have such innovators, but they are not necessarily heroic and they are not good role models for the millions of people already in the labor market looking desperately for work in an era of job contraction. Nor are they a good role model for the thousands of high school and college graduates entering the labor market each year.