EssaysMedia & Publics

Technology R’ Us

Sherry Turkle and our relationship to the digital

“Where are the sensitive machines … ?” So goes part of a tweet reproduced on the flyleaf to Sherry Turkle’s Alone Together. The lament is not new. Over 30 years ago the designer and design theorist John Chris Jones pointed to the low sensitivity of technical systems to humans and contrasted this with extreme adaptations that technical systems demanded of their human subjects. Adorno, in 1942, had already thought something of the same. Rejecting the common idea that technology is somehow “outside” of us, he insisted on the contrary that “the new human type” as he put it, “cannot be understood without awareness of what he is continually exposed to from the world of things about him, even in his most secret innervations.” And he added for good measure: “Technology is making gestures precise and brutal and with them men.” …

EssaysMedia & PublicsTheory & Practice

On Media Monstration and the Politics of Small Things

An ongoing discussion with Jeffrey Goldfarb

This post is the first of two making a series of points: Here I answer Jeff Goldfarb’s points in the post he devoted to our common classes. In the second, I will stress a couple of issues that have to do with my central concern: the role of media as “showing.”

On media power and resistance:

Goldfarb writes, “Dayan thinks the media set the agenda more thoroughly than I think actually happens. I see not only the possibility, but also the reality of resistance, even when it doesn’t prevail… The power of big media is great, but it is something else completely if it faces persistent resistance.”

In answer to these two points, let me answer that I am less interested in quantifying power than qualifying power.

In my view, the power of the media lies not only in the consequences of what they show, but in the very fact of showing it. …